Why? because I get the impression that GS doesn't give a rats about his "new" fanboi base - home owners. It wasn't very long ago (like two years ago) when he went on and on and on about how only operators were important, home owners were not his market. That showed no respect for the home owner. This probably fits in with that position, given that's where most of the games now seemed destined. Probably only grudgingly changed the market approach forced on by the investors. My guesses anyway.