An email is the most effective form of communication to give anyone current feedback on their selling practices or current pricing.
Stern need feedback like any company does.
They can't read people's minds.
A drop in sales on a particular title or two won't tell them what they need to know. They just might think Aussies don't like wrestling. But if you tell them their prices are too high then instantly they know what the public are thinking.
Writing a letter or email informs people. Information leads to decision making or perhaps changes.
Not buying is punishing. Punishment takes a long time.
You want prices to decrease asap, write a email.
Jody Dakenberg is extremely approachable as head of marketing. He never ignores a email. I know from years of communication with them.
So far I am seeing a lot of complaining but no one writing emails. I thought this would be the outcome. The price increases are obviously not a big deal then.....
