Damien - That's disappointing to hear. I'd suggest calling the Stern Dealer you bought it from and reporting it DOA.
Unfortunately this is proof the games were rushed out of the factory before being properly tested. I don't think anyone bothers with the "Supplier Pre Check" for three reasons ;
1 - They have paid for the NIB "experience"
2 - Game might be damaged at Dealers (accidental)
3 - The owners reporting issues are home users. Pre Check or "burn in" was done before operators sited them.
Each owner with a problem should politely contact the dealer they bought it from as this data is collated to Stern and they then release bulletins if the fault was a issue on the production line or a part is fatigued too early in it lifetime. Stern can't simulate 100 games on each NIB game, but they need to know if there is a trend with faults occurring. What we should also remember is THIS title was always going to be a big seller into the home market. These faults would have been picked up by operators and reported. So they would be losing income with the machines off site. Reporting the issues immediately is the best course of action.