Sinks, I do not expect anything so elaborate
But I cannot see why they canno email those who did not buy a woz though them an say something like;

We are bumper action
We are awesome
We are the JJP distributor for Australia
See have a demo woz that you can play
Our techs are very smart
We have lots of really cool stuff for your man-cave
We also sell Billy Bob Teeth
Cone in and talk to us about JJP next game The Hobbit
We will not ask you for a payment before you receive your Woz



Simple