is that a 5 volt wire at pin 2?
remember pin 2 and 3 connect together as a ground so if the 5 volt is red black on pin 2 then +5 is shorting with the ground when the connector is plugged into the display
i can see on the paper work that pin 2 and 3 are ground and i can see a trace from pin 2 to 3 on the display in the picture.
if the red and black is +5 volt then you will need to move it one pin to the right so it is in the far right position
