the only television made where 99 percent is kept is adult movies (no wastage there.lol) but TV ad Film just cut the guts out of everything.
I once did a Coca Cola TV advert wit a hot girl. Three full days of filming, for 15 seconds of TV and the coke bottle got 99 percent of the coverage ! lol
Why get a hot female model in a bikini and just cut her out....sad, very sad.....