with all respect why would they bother being in business for just a few hundred a machine.


if stern set a MSRP of what ever value say $6500 and in the US alone a Dealer can drop the price $500 to $1000 (on a $5500 machine) with some including freight = so call it $5500 USD and still make money = meaning US distributors are possibly buying it for around $4000-$5000 hoping to sell a batch of pins fast.

Therefore totally speculation but feasible is the Distributers purchase price is approximately mid way $4500 USD  - so possibly better than $4500 USD for the long term valued distributor like AMD.

So midway at $4500 USD = $5800 AUD and then on-sold to Aus customers for for $7850 = approximately $2050 then less overseas freight, tax and duties = $1500 AUD per machine profit line per machine and possibly more

sell 100 pro's a year and thats just $200k, not counting premiums, le's and all the other machines and services that AMD sell.

There was a discussion a few years ago that AMD still raised the price in line with the USD price rise even though the AUD was better than the USD, a few hundred here and there is ok as it makes up for the bad times where they had to wear some of the loss.

This thread has come about talking about the price hike of the whoa nellie and some stating AMD do not allow a little extra or doing it tough.

My point is there comes a point of the bubble bursting and I believe that is close and just on pinside that is evident with the Whoa Nellie price is just a bit too high for a modern SS (not a dmd) and being rejected by many - and many of those were interested.