You can't please everyone !
I was right into the WWF in the 90's and I'll never forget the first time I watched "Hell in a Cell - Undertaker VS Mankind". Yes - I know it is all rehearsed and staged, but it was great entertainment then. Fast forward to 2014 - and my son is NUTS about WWE. I've watched a few PPVs and the new "hip" branding of wrestlers is MASSIVE with the kids. They STILL fill out arenas in the States. The kids still flock to see their heroes, and the parents watch the Divas.
Is is smart move that I think is more or less aimed at the kids, the Mum's that love the muscles and the Dad's that love the Divas.
It is not a movie, a band, a horror theme or a comic pinball. It is a bit "left field". WWE Wrestling is part of Americana. It won't do well here, because WWE is not big here (Think Big Buck Hunter)..