As has been said earlier, this was a quick and easy way of using up surplus inventory from a "full sized" title that did not sell as well as they hoped for. I doubt any market research has been done prior, if it sells they will churn out a few more as demand dictates, if it doesn't sell it will quickly become just another "Batman Lite" (forgotten about and shelved forever).
Something to consider for Stern's LE buyers, this is where your money is being spent......(2k for powdercoat times 500 machines goes a long way).